TraCEs – Guidelines

It is a goosebump moment when the European Commission names the next European Capital of Culture (ECoC), since 2004 even two in a double pack, and thus opens a stage within which a city lives its creative-cultural profile for one year and makes it experienceable for a large audience. The magic of art and culture is not limited to exhibitions of architecture and the arts, great concerts, and festivals, all-encompassing fireworks, and illuminations. Especially the many small accompanying projects and measures, which the creative landscape and inhabitants can participate in, are — besides infrastructural tasks — the basis for new prosperity with their networking and structuring character.

CONTENT

CHAPTER 1  What is the reason for TraCEs?

CHAPTER 2  History and success of the idea and the key characteristics of the EU programme European Capital of Culture (ECoC)

CHAPTER 3  Learning from each other in the ECoC-family and developing sustainable strategies.

CHAPTER 4  “Transformative Tourism” – the new way to really get the citizens in touch & Matera as a prototype city using transformative tourism in its ECoCProgram

CHAPTER 5  Utilizing the capabilities of the Cultural and Creative Industries (CCI) and the creative spillover-effects for the benefi t of ECoC-tourism

CHAPTER 6  The need of synergetic collaboration between ECoCs, CCI and (transformative) tourism for the sake of European understanding – by excepting the differences and commons between the specifi c ECoCs

CHAPTER 7  The need of using suitable methods and strategies to implement the strategies of transformative tourism in the ECoCs

CHAPTER 8  Summary – let’s go on that way!

This document was produced by the partners of the TraCEs project, funded by the European Commission.