
TraCEs – Guidelines
It is a goosebump moment when the European Commission names the next European Capital of Culture (ECoC), since 2004 even two in a double pack, and thus opens a stage within which a city lives its creative-cultural profile for one year and makes it experienceable for a large audience. The magic of art and culture is not limited to exhibitions of architecture and the arts, great concerts, and festivals, all-encompassing fireworks, and illuminations. Especially the many small accompanying projects and measures, which the creative landscape and inhabitants can participate in, are — besides infrastructural tasks — the basis for new prosperity with their networking and structuring character.
CONTENT
CHAPTER 1 What is the reason for TraCEs?
CHAPTER 2 History and success of the idea and the key characteristics of the EU programme European Capital of Culture (ECoC)
CHAPTER 3 Learning from each other in the ECoC-family and developing sustainable strategies.
CHAPTER 4 “Transformative Tourism” – the new way to really get the citizens in touch & Matera as a prototype city using transformative tourism in its ECoCProgram
CHAPTER 5 Utilizing the capabilities of the Cultural and Creative Industries (CCI) and the creative spillover-effects for the benefi t of ECoC-tourism
CHAPTER 6 The need of synergetic collaboration between ECoCs, CCI and (transformative) tourism for the sake of European understanding – by excepting the differences and commons between the specifi c ECoCs
CHAPTER 7 The need of using suitable methods and strategies to implement the strategies of transformative tourism in the ECoCs
CHAPTER 8 Summary – let’s go on that way!
This document was produced by the partners of the TraCEs project, funded by the European Commission.